What is Paysenger (EGO)?
Paysenger.com ($EGO) is a platform for creators, experts and their audience. The product helps you get expertise or custom content. Together with ex-Stanford Prof. Dr. Aykut, Paysenger has implemented its own artificial intelligence that allows you to create works in the unique style of artists on your request. In this way Paysenger protects artists from the unauthorized use of their labor by artificial intelligence and helps them earn money.
Paysenger also claimed first place at the Other Edge (NFT LA) Hackathon, further solidifying its position as a game-changing platform.
As part of the BNB chain Dapp ecosystem and underwent serious due diligence ConsenSys Accelerator programm.
Paysenger is reshaping the market and really becoming a bridge between the web-2 and web-3 audiences.
What makes Paysenger (EGO) unique?
What is Paysenger (EGO) product roadmap?
Paysenger (EGO) revenue streams
- B2B Commissions of 30-50%
- P2P Transactions of 20%
- NFT Royalties of 1-5%
What is Paysenger (EGO) product dive?
Paysenger is a platform designed for creators, experts and their audiences.
Every day, more creators and experts join Paysenger to start using the product.
If you need advice about crypto or how to launch your project, you can talk to one of Paysenger's key opinion leaders. You can also buy the work of your favourite NFT artist or even request that custom content be made for you. In addition, together with Stanford's Dr Tamay Aykut (now CEO of Sureel) Paysenger has implemented its own artificial intelligence that allows you to create works in the unique style of artists on your request. In this way Paysenger protects artists from the unauthorised use of their labour by artificial intelligence and helps them earn money. Paysenger has now passed the 500,000 active user mark and is aiming for one million! You can download and check out the app too!
What is Paysenger (EGO) marketing strategy?
We already have successfully acquired first users, matter of fact, currently we stand strong with a ~500k+ user base out of which ~50k are creators.
1. Paysenger marketing strategy goals:
1.1 Onboard a large number of creators onto the Paysenger platform.
1.2 Promote the unique features like Paid Chats, Paid Memberships, and the NFT marketplace.
1.3 Establish strong B2B partnerships to leverage mutual growth.
2. Target audience:
We'll focus primarily on creators - individuals who create digital content across various platforms like YouTube, Twitch, Instagram, TikTok, Medium, and other social platforms, etc. The secondary target audience includes fans or followers of these creators who would potentially pay for more intimate interactions and exclusive content.
3. B2B partnerships:
The goal here is to form strategic partnerships with other businesses that serve our target audience:
3.1 Creative platforms like YouTube, Instagram, Medium, and TikTok for direct promotion to their existing creators.
3.2 Align with influencer agencies who manage creators. These agencies promote Paysenger as a beneficial platform for their creators to generate additional income.
3.3 Collaboration with NFT marketplaces
4. Targeted marketing:
4.1 Online Ads: Run targeted ads across social media platforms like Facebook, Instagram, Twitter, and LinkedIn to reach our target audience. The ads will be designed to showcase how Paysenger can help creators earn more money.
4.2 SEO and Content Marketing: Build a strong online presence by providing valuable content to creators about monetizing their craft, leveraging SEO best practices to increase organic traffic to the Paysenger website.
4.3 Influencer Marketing: Collaborate with well-known creators who can promote Paysenger to their followers.
5. Events and workshops:
5.1 Host virtual webinars and workshops on topics like 'Monetizing your craft', 'The Future of Creator Economy', 'Introduction to NFTs' etc. These events not only provide value to creators but also promote Paysenger as a brand that supports creators.
5.2 Participate in relevant industry events, like Nft.NYC, Outeredge La, VidCon, TwitchCon, or Social Media Week, where we can directly connect with creators and show them how Paysenger can add value to their work.
6. Email marketing:
Weekly newsletter targeting creators, providing them with industry news, monetizing tips, and highlighting successful creators on the Paysenger platform. This will keep subscribers engaged and promote the benefits of Paysenger.
7. Affiliate programm:
In partnerships with Affise and global talent agencies we use affiliates to onboard creators and sharing profit with them.
What technologies Paysenger (EGO) created and used?
EGO token: ERC20, Axelar cross-chain protocol.
Main product smart-contracts: ER721 with axelar cross-chain protocol, ERC721 marketplace with auction and fixed price sale, staking, mercle tree vesting.